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Reporting on Road Safety: A Guide for Journalists

2015

This report was designed for journalists and editors to facilitate an understanding of road safety and improve media coverage on risks and prevention. It helps communications specialists develop in-depth stories on the subject and identify opportunities to expand and sustain coverage of this public health issue. As a component of the Bloomberg Philanthropies Global Road Safety Program 2010-2014, the World Health Organization (WHO) engaged with more than 1,300 journalists in nine countries through tailored workshops on road safety. The aim was to increase media interest in and understanding of road safety as a critical health and development issue.

Produced jointly by WHO and the Pulitzer Center, with financial support from Bloomberg Philanthropies, "Reporting on Road Safety: A Guide for Journalists" reflects the experiences and lessons learned from these workshops with journalists and editors, in particular those from low- and middle-income countries. In the guide and its accompanying pamphlet, "16 story ideas," readers will find links to stories, suggestions for new angles, descriptions of projects, and tips from editors, journalists, and public health experts to enhance reporting on road safety.

Source:

Reporting on Road Safety: A Guide for Journalists. World Health Organization 2015. https://www.who.int/publications/i/item/reporting-on-road-safety.